Why Shop Local?

Shop Local LogoYour choices do make a difference
Locally-owned businesses are the backbone of our local economy and the foundation of Santa Ana's unique culture. But local business is more than an economic powerhouse. It is the direct response of neighbors meeting the needs of other neighbors. Entrepreneurs embrace their talents with a passion that feeds both their endeavors and our culture — local business makes it happen every day.

Your purchasing choices have a huge impact on Santa Ana. Be a part of the movement. Let the City be your guide to think local, be local, buy local. Begin by shifting your thinking, then take action to move your purchases to local first.

Power your local economy
Modest changes in your spending habits can generate substantial local economic impact. For every $100 in customer spending at a national chain, the total local economic impact is only $13. The same amount spent with a local merchant yields $45, more than three times the local economic impact. Spending locally ensures that your sales taxes are reinvested right here in Santa Ana.

Care for your community
Local businesses care about Santa Ana, just like you! Local businesses give back to our community by collectively being the largest donors to local nonprofits. From hosting community events to embracing a more sustainable environment, these businesses are part of the core of Santa Ana.

Preserve what makes your neighborhood unique
Santa Ana is a city of neighborhoods, each comprised of businesses that are diverse and distinctive.

Ensure that you have more choices
A marketplace of thousands of small businesses helps to ensure more innovation and competition, and lower prices over the long term. Local businesses, choose products based on what their local customers need and desire, which guarantees a more diverse range of product and service choices.

It helps the environment
Buying local helps reduce your carbon footprint. By having a diverse range of businesses within walking or biking distance, it reduces the amount of driving you need to do which lessens traffic and air pollution.

How can you Think Local?